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FLABEL Project releases final results

May 10th, 2012

The Food Labelling to Advance Better Education for Life (FLABEL) project has released its final results. These show that despite an ample amount of easily understood nutrition information on food labels in Europe, a certain lack of motivation and attention by consumers prevents these labels from having a positive impact on food choices. Learn more about the project and its results.

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Choices Brazil’s Forum on Building Healthier Brands was a success

May 8th, 2012

On 20 September 2011, Choices Brazil organised a forum in São Paolo – Building Healthier Brands – dedicated to the theme of trends and innovation in the food industry. The objective was to highlight the Choices Programme to target companies and provide an overview of innovation studies, guidelines, tools and solutions for major food companies. This forum – which brought together food and beverage executives specialised in Marketing and Research & Development – also provided an excellent opportunity to discuss and highlight the latest food and drink trends. Over 150 participants attended, representing companies such as Coca-Cola, PepsiCo, Cargill, Danone and many others. Representatives from Nielsen, Health Focus International and Innova Market Insights were also present. The chairman of the Choices International Foundation, Pavel Telička, presented the Choices Programme as a means of building a healthier brand.

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