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Choices representatives meet in Prague

July 16th, 2012

On 3 and 4 July 2012, several EU Choices countries met in Prague to reflect on the Programme’s development thus far, and to discuss its future. It was a lively meeting, with discussions on industry participation, communication and research on the impact of the logo. Participants shared best practices, gained new insights and put forward new ideas.

Each country showed strong commitment to further developing the programme, and agreed that closer cooperation can help strengthen its possibilities. To facilitate the exchange of information, the national representatives will start using an online platform and will meet twice a year. Next year, the meeting will be hosted by another country, and we can already look forward to discussing the progress that will have been made!

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Watch the streets in Poland

July 16th, 2012

This summer, the streets of Poland will feature an image campaign launched by Wiem, co Wybieram. Approximately 600 city lights in eight major cities will be used to inform consumers on how to make healthy choices. The image campaign is part of a larger campaign designed to raise awareness about the Programme in Poland. It includes a new website and several media-related activities.

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Product criteria annexes updated

July 14th, 2012

The Choices International Foundation has released an updated version of its product criteria, which relates only to the annexes, as the factual per-product group criteria remain unchanged.

The updated version includes a change in the consideration of polyols, which were initially treated in the same way as added sugars.

The update – which aligns the wording of the definitions more with existing guidelines – was also made to improve understanding of the nutrient definitions among participants. All changes have been incorporated in the document product criteria version 2.3.

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